Optimize Your Membership

 

Have You
Optimized Your Chamber Membership?

 

There is More to Just Paying Your Dues -

Improve Your Investment

 

The Chamber strives to provide their members with the means and opportunities to promote their business, products and services.  Membership inherently provides some basic means: Business Directory listing, Chamber Office referrals, announcement & marketing material distribution, etc.

Not every member has the time or the schedule to attend meetings, seminars, and events but there are still numerous member benefits that can affordably and efficiently enable marketing your business but benefits that many members do not take advantage of.

Here are some of the ways in which you can optimize your membership with minimal time, expense and schedule conflicts:

Business Directory

Did you know that under the Business Directory you can have a logo, photo, business description, your name or contact, website URL link, phone # and email address. If you have a Specials Ad, have a link from your listing to the Ad.

Chamber Committees

Get to know more people in the Chamber and  community by participating on a Chamber  Committee; it creates a reciprocal result. Many committees require relatively little time and meet seasonally. The committees are a key and necessary element to the Chamber achieving their mission. So what better way to Network!

Specials Ad

Do you offer promotionals, discount offers, coupons, etc.? Supplement your ad campaigns and include your offer in a section of our website where visitors are looking specifically for Specials. Implementation is quite easy and can simply be an extension of a current external ad campaign with the same artwork. A location map & directions to your business are included on the ad page with a printable coupon. These Ads are included in your membership.

Business Guides

While we have a Business Directory, we also have on the web and in hard-copy Business Guides, such as the Restaurant Guide, Home Improvement & Repair Guide. These are primarily focused on people new to Metuchen and the Edison area. The Guides are displayed at many of our events and used by realtors. However, it is also an easy way for anyone to search a specific job area. These are included under your membership. We can use your Business Directory description or one that you prefer.

Connection Newsletter

The Newsletter is now distributed monthly and also available through our website.  The Newsletter contains various articles such as description of new member businesses, ribbon cutting events, summary of our Signature (Annual Major) events, info on our established members and general info on informational articles, local activities, etc. As a Chamber member, you can provide a flyer of an upcoming event or promotional. The Newsletter is delivered at the start of each month thus ensuring timely information.

Business or Community Corner

Are their industrial or business articles that you authored and want to share with other businesses or your prospective client base?  These articles can be included in either our website’s Business or Community Corner section. These types of articles are ideal as subtle advertisements promoting you and your business. These article postings are included in your membership.

Business Events

The Chamber hosts many Ribbon Cuttings for new members but do you have a significant anniversary; e.g., 5 years, 10 or even 25 years to celebrate. We can turn this into a celebration and promote the event along with a ceremonial ribbon cutting.

Events Ad Sheets

The Chamber hosts many community events at which we will distribute Ad Sheet(s) with Event Day specials or merchant offers. Drive event visitors to your business on event day or at least let visitors know who you are and where you are located through the Ad.

Sponsorships

These are a great way to promote your business as they generally take prominent placement over the other advertising opportunities described within. At some events it also enables your presence at the event through a table, booth, or simply distributed brochures, promotional items or handouts.

What’s Next?

Let us help you.  Determine if any of these opportunities can help in promoting your business. Many of these opportunities are included in your membership and some may have nominal fees. There are other programs also available that may be a better fit for what you are trying to accomplish. So contact us to learn more about an opportunity and to get started.

If you are considering joining the Metuchen Area Chamber of Commerce, come on in and let us discuss the benefits and help you in promoting your business.
Contact us at 732-548-2964 or email us at
metuchenchamber@optonline.net to learn more about how the Chamber can help you promote your business.